DEWALT To Sponsor Elite Event At Lake Eufaula

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June 3, 2020

DEWALT To Sponsor Elite Event At Lake Eufaula

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BIRMINGHAM, Ala. — As tournament fishing prepares to restart in June, power tool manufacturer DEWALT has signed on as the title sponsor for the second event of the 2020 Bassmaster Elite Series season, B.A.S.S. announced today. The 2020 DEWALT Bassmaster Elite at Lake Eufaula will be held June 10-13 in Eufaula, Ala.

“We are proud to partner with DEWALT as we get back to competition,” said Bruce Akin, B.A.S.S. CEO. “Interest in fishing is booming across our country, and enthusiastic fans of fishing will be tuning in for four days of on-the-water action. I can’t imagine a better audience for DEWALT to promote their professional-grade tools.”

According to Tony Merritt, Stanley Black & Decker Director of Global Sponsorships & Activations, “We are excited to partner with B.A.S.S. as the title sponsor of the Bassmaster Elite Series event at Lake Eufaula, Alabama. It is a great opportunity for us to promote the DEWALT brand at the highest level of professional bass fishing and reach the many anglers and fans within the sport.”

Interest and participation in fishing is enjoying tremendous growth so far this year.

While tournament anglers are eager to jump back into competitive fishing, states across the country have seen remarkable growth in fishing license sales as many seek to reconnect with their families and the outdoors. Iowa, Minnesota, Vermont and Louisiana all report more than 50% higher fishing license sales in 2020, according to their state conservation agencies. Considered a hotbed of recreational fishing, even Alabama has experienced a 37% jump in resident fishing license sales.

Live coverage of the DEWALT Bassmaster Elite at Lake Eufaula starts Wednesday, June 10 at 8 a.m. EST, and for the first time, fans will enjoy three ways to catch the action. In addition to the insightful Bassmaster LIVE coverage on Bassmaster.com and ESPN3 that fans are familiar with during an Elite Series event, multiple hours will also be broadcast on ESPN2. Check listings for times.

About DEWALT
DEWALT is obsessed with how users work in the real world and is relentlessly pursuing total jobsite solutions. By incorporating its latest technology and industry innovations, DEWALT is leading the charge for the jobsite of the future. DEWALT products. GUARANTEED TOUGH®. For more information, visit www.dewalt.com or follow DEWALT on FacebookTwitterInstagram, and LinkedIn.

About B.A.S.S.
B.A.S.S. is the worldwide authority on bass fishing and keeper of the culture of the sport, providing cutting edge content on bass fishing whenever, wherever and however bass fishing fans want to use it. Headquartered in Birmingham, Ala., the 515,000-member organization’s fully integrated media platforms include the industry’s leading magazines (Bassmaster and B.A.S.S. Times), website (Bassmaster.com), television show (The Bassmasters on ESPN2 and The Pursuit Channel), radio show (Bassmaster Radio), social media programs and events. For more than 50 years, B.A.S.S. has been dedicated to access, conservation and youth fishing.

The Bassmaster Tournament Trail includes the most prestigious events at each level of competition, including the Bassmaster Elite Series, Basspro.com Bassmaster Opens Series, TNT Fireworks B.A.S.S. Nation Series, Carhartt Bassmaster College Series presented by Bass Pro Shops, Mossy Oak Fishing Bassmaster High School Series presented by Academy Sports + Outdoors, Bassmaster Team Championship, new Huk Bassmaster B.A.S.S. Nation Kayak Series powered by TourneyX presented by Abu Garcia and the ultimate celebration of competitive fishing, the Academy Sports + Outdoors Bassmaster Classic.