Omnia Fishing To Simulcast Bassmaster LIVE As Shoppable Feed For Two Elite Series Events

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May 3, 2022

Omnia Fishing To Simulcast Bassmaster LIVE As Shoppable Feed For Two Elite Series Events

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BIRMINGHAM, Ala. — Fishing fans streaming two upcoming Bassmaster Elite Series events will be able to watch, learn and shop in one seamless experience. During Days 1 and 2 of the Simms Bassmaster Elite at Lake Fork and the Guaranteed Rate Bassmaster Elite at Lake Oahe, Omnia Fishing and B.A.S.S. have partnered to simulcast Bassmaster LIVE as a shoppable stream on Omnia’s website and mobile app.

“We’re thrilled to provide an enhanced simulcast of Bassmaster Elite Series events where viewers can see and shop the products they see the pros using on screen in real time,” said Matt Johnson, CEO of Omnia Fishing. “We’re blown away by how passionate our customers are about learning and improving their skills. We can’t wait to see what they’re able to accomplish when they have a direct path from inspiration at Bassmaster events to trying new gear on their local waters.”

Anglers often use their time on camera during Bassmaster LIVE to help educate anglers of all levels on how to break down a fishery and what techniques and gear will help them be most successful. The Omnia Fishing Bassmaster LIVE simulcast will provide an opportunity for enthusiastic fans to follow along as their favorite Elite anglers adjust to two very different bodies of water while Omnia’s live shopping platform guides detail-hungry anglers through the pros’ bait, rod and reel selections.

Omnia Fishing currently sponsors three Elite Series anglers — Wisconsin’s Bob Downey, who already has a second-place finish this season, 2021 Bassmaster Angler of the Year Seth Feider of Minnesota and South Carolina’s Patrick Walters, who has earned Century Belts in two consecutive stops at Lake Fork.

Fans will be able to shop along with the pros May 19-20 during the Bassmaster Elite at Lake Fork and August 18-19 during the Bassmaster Elite at Lake Oahe at OmniaFishing.com and on the soon to be released Omnia Fishing app, which will be available free in the Apple and Google Play stores.