Founded in 2022, Nailed It Bait & Tackle emerged from a humble garage in Knightdale, NC with one simple goal: to develop fishing baits that would have fish going nuts! After rigorous testing and refinement, we are proud to affirm – it works! We’ve invested numerous hours perfecting our bait colors and recipes to match any angler’s need. In a world that moves fast, we understand the need for excellent products at a quicker pace. We’re here to provide just that when it comes to fishing. Grab some of our tantalizing baits, head to the water, and experience the thrill of nailing it!