| Spring bass fishing demands a fresh mindset every time you hit the water. Conditions can shift overnight with changing weather, moon phases, or water levels, and bass often respond by relocating or changing behavior. Don’t let a slow day discourage you from giving it your all the next morning. Instead of forcing the same pattern repeatedly, adapt and approach the day as if you’re fishing a new lake. Keeping a clear head and a flexible strategy is often what separates successful anglers from frustrated ones. Bass are especially sensitive in spring, and a subtle change in temperature or water color can cause them to completely reposition. That means yesterday’s productive spot might just be empty today, but a nearby area with slightly better conditions could be loaded. By staying open to change, you give yourself the chance to reconnect with active fish more quickly. Pay attention to what the day is offering instead of what you hoped would happen. The best anglers learn to expect the unexpected and treat every outing as a brand-new puzzle to solve. Every shift in weather, light, or water movement is a clue that can bring you one cast closer to your next bite.Our Fresh HellaMite is designed to imitate a major aquatic food source, delivering a realistic profile of an insect larva that fish can’t resist. Scented for complete and total attraction underwater along with being made in the USA by real fishermen just like you. Grab our newest Lil Bass, Hot Sauce, MidNight, Glow, 10w30 Synthetic, Slimer Green, and Barbie Pink HellaMite colors. Act quickly, these new colors won’t stay in stock for long. We also recently restocked our Ghost, Red Bug, Purple Rain, Brown Bug, Electric Chicken, and Goby Wan colors. The HellaMite’s solid body and hyperactive ribbed tail design produce a life-like quivering action with every twitch of the rod. Its unique flat underbelly detail enables this bait to be fished as a drop shot, Ned rig, neko rig, and even a small Carolina-rig, making it the ideal bait in any condition year-round. When the water is clear, the fish can see the bait and look like real food, causing strikes. Each cast becomes an opportunity for an exhilarating catch, thanks to its superior performance and versatility. |
| Springtime brings unstable conditions, sunny and calm one day, muddy and windy the next. Being successful means adjusting your tactics on the fly, from changing depths to modifying your retrieve speed. Soft plastics like lizards, beetles, and cray-styled baits offer versatility for adapting to various water temperatures and clarity levels. Have multiple setups ready, ranging from finesse presentations to more aggressive approaches. Let the current conditions dictate your technique, not your favorite way to fish. Pay close attention to subtle cues, like how bass respond to a faster versus slower fall rate, or whether they’re holding tight to cover or roaming open flats. Some days they’ll want a slow-dragged beetle, other days a hopping lizard near structure gets their attention. Adaptation isn’t just about switching baits; it’s about adjusting your mindset, tempo, and areas of focus. Even small changes like line size or hook weight can make a big difference in spring. The more tools and tactics you’re willing to try, the more consistent your results will be. In spring fishing, flexibility isn’t just helpful, it’s essential for staying in tune with ever-changing weather conditions.We use our Fresh Scorpion because it closely imitates a crawfish. Our newest 10w30 Synthetic, Slimer Green, and Barbie Pink Scorpion colors work wonders. The Scorpion is a revolutionary new look to soft plastics. Its intricate detailing and texture mimic the nuances of a real crawfish, making it hard for bass to resist. Of course, water clarity always plays a role in color selection but in any season, you can’t miss using colors such as Green Pumpkin Seed, Brown Bark, Magneto. This bait not only appears natural to fish but gives them something to become curious about. The Scorpion paired with a stand-up jig is deadly because the jig actually sits the bait upright in a defensive stance. The subtle color variations across the bait further enhance its appeal, mimicking the natural color shifts found in live prey. Each Fresh Scorpion has a unique and exclusive 3-axis tail design that is engineered like no other soft plastic bait. Our Scorpions are made by anglers from high-grade non-salt plastic to provide superior life-like action-triggering strikes! |
| One of the biggest mistakes spring anglers make is fishing based on where the bass should be located, instead of where they actually are. Just because a certain creek or stretch produced in past seasons doesn’t mean it will now, especially if water clarity, flow, or temperature has changed. If your go-to spot is now blown out or muddy, don’t try to force a bite. explore new water that better fits the present scenario. Bass are constantly adjusting to their environment, and you should too. Focus on the present and let the current conditions lead your decisions. The more you rely on real-time observations, like baitfish presence, water temperature shifts, or subtle current breaks, the more in tune you’ll be with where bass are positioned. Look for cleaner water, protected coves, or warmer pockets instead of defaulting to history. Even on familiar lakes, fish will often hold in entirely different places year to year based on how spring unfolds. Staying mobile and open to change allows you to stay one step ahead. It’s not about where the fish used to be, it’s about where they’re feeding now. Trust your instincts, not just your memories.The new FreshBaitz Lizards deliver a realistic profile that excels in both power and finesse techniques. Act fact, we just released new Hot Sauce, MidNight, Ghost, and 10w30 Syntheic Lizard designs! The unique forward-facing leg design creates drag that holds it in the strike zone longer or produces wild flapping action with every pull of the rod. Additionally, its slightly ribbed solid body and large head hold your hook in place and provide much better weedless performance making it the ideal bait to use in any condition. Water clarity always plays a super big role in color selection but in any season year-round, you can’t miss when using colors such as Watermelon Red, Black & Blue, or Green Pumpkin. Its flexible tail design ensures added movement, tempting even the most cautious fish. The superior 5.5-inch profile stretches to a whole 7 inches which is perfect for predatory fish including bass year round. Made from long-lasting durable high-grade non-salted plastic for total and maximum attention-grabbing action underwater. |
| Spending too much time in an unproductive area can quickly burn through your day. A good habit in spring is to give a spot about ten minutes, if you don’t get bites or signs of life, it’s time to change something. That might mean switching from a beetle-style bait to a worm, or moving from shallow cover to a nearby drop-off. Keep experimenting until something clicks. Bass behavior in spring is too unpredictable to rely on just one spot or technique for too long. This rule helps you stay efficient and prevents you from mentally locking into a non-productive pattern. It’s not about rushing, it’s about keeping your time purposeful and reactive to what the fish are doing. Sometimes just a short relocation or small bait adjustment can uncover a bite window you would’ve otherwise missed. Use your instincts and observations to guide each change you make. Over the course of the day, these quick decisions can make the difference between a tough outing and a standout one. Efficiency and adaptability go hand in hand when chasing bass in rough conditions.Our Fresh Beetle delivers ultimate versatility in a soft plastic bait. Its slim yet wide body design and four claws are engineered to naturally glide and wobble as it moves through the water. This design ensures they remain enticingly active longer than conventional baits. Its unique texture also provides a realistic feel, making bass hold on longer once they bite. Water clarity plays a big role in color selection but year-round you can’t miss when using go-to colors such as Chocolate Mint, Ox Blood, or 10w30 Synthetic beetles. The hyper-active swimming claws are designed thin with long-lasting durable non-salt plastic to make them come alive with the slightest movement. The Fresh Beetle offers an enticing 4-inch profile and is scented for complete and total attraction! You can rig these Beetles as a Jig/ Chatter Trailer, Flippin/ Punching, Texas Rig, Swing Jig, and Carolina Rig. Making the beetle beyond perfect in any weather condition year-round! |
| Before doing anything else, start by identifying what phase of the season the bass are in pre-spawn, spawn, or post-spawn. Each stage leads bass to predictable areas like staging points, flats, or bedding zones. Once you’ve pinpointed that seasonal pattern, fine-tune your approach with soft plastics like insect larva or lizards to match the mood of the fish. Think of the seasonal pattern as the framework, and your bait and technique as the fine brush strokes. This gives your search purpose and helps you dial in faster, even on unfamiliar water. By narrowing your focus to likely zones for that specific stage, you avoid wasting time on water that simply doesn’t hold fish. Water temperature is a critical clue—knowing whether it’s climbing into the 50s, 60s, or beyond will tell you a lot about bass behavior. Pay attention to subtle cues like increased sun exposure on northern banks or the presence of roaming baitfish. Seasonal patterns are reliable starting points, but always adjust based on what the fish are telling you that day. With a strong foundation, you can build a productive game plan even under unpredictable conditions.Using a stick-styled worm is the most tried and true ways to catch fish. We have a variety of 5-inch Worms to choose from but we just added new MidNight, Glow, and Ghost Worms! Our popular Wild Cherry Worms have been restocked as well. You can also experience our new wacky rigging kit while it’s ON SALE! The WACKY Pack offers our most popular colors and essential tools for wacky rigging. If you’re fast enough you might be able to grab the limited-release Pumpkin Spice Worm before it’s completely sold out along with some of our newest colors including the Brown Worm, Electric Chicken Worm, and Goby Wan Worm colors. The high-grade non-salt plastic they’re made from provides positive buoyancy and it even floats underwater! We also released new 6-inch Worms including Charmeleon, Rainbow TRT, Bone, Chocolate Mint, and Fire TGR — all available in 5 and 6-inch. We’ve also recently released new 8-count packs of worms available in Watermelon Red, Black & Blue, and Green Pumpkin. We also offer worms that have the unique ability to shift from one color to another. Scented for total attraction underwater. |
| You don’t need a dozen different baits to succeed during the spring, you just need the right area and the right approach. Confidence is key, so stick with a few soft plastics you trust, like worms or crayfish imitations, and focus on covering water effectively. The goal is to put a bait in front of as many fish as possible, rather than overanalyzing colors or rigging. When visibility is low or fish are scattered, movement and location matter more than exact bait profiles. Simplicity helps you stay efficient and focused when things get tough. Just by eliminating unnecessary decisions, you free up your attention for reading water conditions and tracking how bass are responding. Covering more water gives you a better chance of intersecting with active fish, especially during transitional periods. Once you get a few bites, you can slow down and refine your approach in that area. Trusting your core setup allows you to move with confidence and make smarter adjustments on the fly. Sometimes less truly is more, especially when spring bass are unpredictable. The more time your bait spends in the strike zone, the better your chances.Our newest FreshBaitz Mandingo Trick Worm is the ultimate game-changer for anglers with a passion! Engineered for the angler who knows SIZE does matter, this lure is designed to attract only the BIGGEST bass with a penchant for the larger bait. The Mandingo Trick Worm boasts a solid 7-inch body enhanced with a hyperactive ribbed design, ensuring irresistible mouth-watering action for those trophy bass. Officially available in a vibrant array of 8 colors. Each worm is made from durable, high-grade Non-Salted plastic for lifelike action and unparalleled durability. Perfectly balanced for a variety of rigging options and scented for total and maximum attraction, the Mandingo Trick Worm promises year-round effectiveness in lakes, rivers, and streams. Whether you’re rigging it on a Shakey Head, Drop Shot, Texas Rig, or Carolina Rig, these worms are your ticket to landing the big ones. Proudly made in the USA by real anglers to help elevate your fishing experience and catch more bass year-round! |
| When conditions are tough, the most important thing you can do is slow down and pay attention. Bass in spring may relate to subtle differences along a bank, an isolated stump, a patch of submerged grass, or a slight bend in the current. Anglers downsizing to a finesse worm or beetle-style bait and moving slowly can help trigger bites from fish that aren’t actively feeding. Take note of where and how you’re getting bit and try to replicate that situation elsewhere. Success often lies in small patterns hidden within bigger ones. Even the direction of your cast or the angle of your retrieve can make a real noticeable difference. Watch for clues like swirls, baitfish activity, or a sudden temperature change along a stretch of shoreline. These subtle indicators often reveal the true sweet spots when conditions are tough. By fishing methodically and staying alert to small changes, you’ll start to uncover patterns others may overlook. Patience and attention to detail often outperform speed and aggression during finicky spring bites. Slow fishing doesn’t mean lazy fishing, it means fishing with purpose, focus, and precision to land more trophy bass.We have a wide variety of terminal tackle to choose from, but we’ve recently released new Nako Tungsten Tear Drop Shot Weights, crafted from 97% eco-friendly tungsten for stealth, durability, and vibration, with easy-to-read size stamps and a crimped swivel for quick changes. The new Haymaker EWG Worm Hooks are also now available, featuring an extra-wide gap for various soft plastics, a Z-lock shoulder bend for secure bait placement, and an angled-up super needle point for fast, powerful hooksets. For creature-styled baits, a more popular choice to use is the Stand-Up Jig because it sits the bait up-right in a defensive stance! Mosquito Hooks work for dropshotting and perfectly accommodates a wide range of soft plastics. The popular All Purpose Hooks are built with an extra-wide gap and are made to accommodate a wide range of soft plastics. The Block Head Jig is perfect for ned rigging the HellaMite with its mushroom-style head that seamlessly matches a wide variety of soft plastics. The Offset Block Head Jig, offers the same mushroom-style head with a unique offset hook, making it a go-to for weedless Ned Rig applications. The Shakey Ultrahead can permanently secure baits by inserting the pin in the center and screwing the twist lock coil spring for perfect rigging every time! The Ultrahead Wacky Jig features precise weight positioning and hook orientation for the ultimate wacky presentations. For fast Texas rigging, we use the Bullet-Type Rig which has an attached weight saving you pressure time when fishing cover. The 4x Jungle Flippin Hook is designed for big fish and the toughest conditions. The Range Roller Jig Head is crafted for precision with its high center axis design, perfect for hover-strolling and mid to bottom strolling with forward facing sonar, ensuring an enticing rolling action that triggers bites. We also just release New Keep’em Fresh Bait Bags! These bags are the ultimate solution for anglers who need their gear to perform. Built like a tank, this bag is 20x stronger than regular zip bags and offers 100% waterproof protection with a rock-solid double zipper seal. Whether it’s for soft plastics, snacks, or your smartphone, this reusable and versatile bag keeps everything safe from the water, mud, and grime. Lightweight yet spacious, it fits snugly in your tackle box or backpack, making it perfect for your next adventure. |