| The Ned Rig has earned its place as a trusted finesse fishing method among bass anglers. The Ned Rig is known for its subtle presentation, it consistently catches fish even when bass are inactive or pressured. Its effectiveness lies in its simplicity, a small bait that mimics vulnerable prey along the bottom. Whether targeting numbers or larger bass, the Ned Rig has proven to be a reliable option when other techniques fail. It’s a key tool in any angler’s arsenal, especially during challenging conditions. Because of its minimalist design, it presents a non-threatening profile that appeals to even the most finicky fish. It performs exceptionally well in clear water where bass rely more heavily on sight to feed. The technique is versatile enough for use in all seasons, though it truly excels during tough bites in the heat of summer or dead of winter. Anglers new to finesse tactics often find the Ned Rig an easy entry point with a quick learning curve. Overtime, it has transitioned from a niche tactic to a must-know approach for consistent bass fishing success. Its ability to trigger strikes without overwhelming the fish makes it one of the most dependable presentations in modern bass fishing.Our Fresh HellaMite is designed to imitate a major aquatic food source, delivering a realistic profile of an insect larva that fish can’t resist. Scented for complete and total attraction underwater along with being made in the USA by real fishermen just like you. Grab our newest Lil Bass, Hot Sauce, MidNight, Glow, 10w30 Synthetic, Slimer Green, and Barbie Pink HellaMite colors. Act quickly, these new colors won’t stay in stock for long. We also recently restocked our Ghost, Red Bug, Purple Rain, Brown Bug, Electric Chicken, and Goby Wan colors. The HellaMite’s solid body and hyperactive ribbed tail design produce a life-like quivering action with every twitch of the rod. Its unique flat underbelly detail enables this bait to be fished as a drop shot, Ned rig, neko rig, and even a small Carolina-rig, making it the ideal bait in any condition year-round. When the water is clear, the fish can see the bait and look like real food, causing strikes. Each cast becomes an opportunity for an exhilarating catch, thanks to its superior performance and versatility. |
| Modern Ned Rig fishing offers a wide range of soft plastic options, giving anglers more versatility than ever. Alongside the classic short worms, many now use insect larva, cray-styled baits, beetles, and other naturalistic profiles to better match forage. These shapes provide different action and silhouettes, helping adapt to various water bodies and feeding behaviors. Buoyant soft plastics are particularly effective, as they stand up on the bottom and imitate live prey with minimal movement. With the right jighead pairing, this variety allows you to fine-tune your approach for every scenario. Anglers can now choose jigheads with different hook sizes, line tie angles, and weed guards to match their fishing conditions. This means better control over how your bait moves, how it sits on the bottom, and how it handles around cover. Lighter jigheads create a slower fall and more natural action, which is crucial in shallow or calm water. In deeper water or windy situations, slightly heavier jigheads help maintain bottom contact without sacrificing finesse. This selection makes it easier than ever to build a Ned Rig setup that aligns perfectly with target depth, structure, and cover.We use our Fresh Scorpion because it closely imitates a crawfish. Our newest 10w30 Synthetic, Slimer Green, and Barbie Pink Scorpion colors work wonders. The Scorpion is a revolutionary new look to soft plastics. Its intricate detailing and texture mimic the nuances of a real crawfish, making it hard for bass to resist. Of course, water clarity always plays a role in color selection but in any season, you can’t miss using colors such as Green Pumpkin Seed, Brown Bark, Magneto. This bait not only appears natural to fish but gives them something to become curious about. The Scorpion paired with a stand-up jig is deadly because the jig actually sits the bait upright in a defensive stance. The subtle color variations across the bait further enhance its appeal, mimicking the natural color shifts found in live prey. Each Fresh Scorpion has a unique and exclusive 3-axis tail design that is engineered like no other soft plastic bait. Our Scorpions are made by anglers from high-grade non-salt plastic to provide superior life-like action-triggering strikes! |
| Using the right gear setup is essential to getting the most from a Ned Rig. Light or medium-light spinning tackle allows for accurate, long-distance casting with lightweight jigheads. Using a braided main line paired with a fluorocarbon leader enhances sensitivity and helps detect the light bites that often come with finesse fishing. This combination will also improve hooksets, especially when fishing deeper water or in windy conditions. Matching your rod, reel, and line to the rig ensures a more effective and enjoyable experience on the water. A fast-action rod tip adds extra sensitivity, helping you feel bottom contact and subtle changes in resistance that may signal a bite. The reel’s drag system should be smooth, as light lines require careful pressure during the fight to avoid break-offs. Line management is also important, braid helps reduce line twist and memory, which can hinder performance with small baits. Keeping your setup balanced makes the entire presentation more natural and less intrusive in clear or pressured waters. The right finesse gear helps maximize both your efficiency and your ability to detect and land more fish.Our Fresh Beetle delivers ultimate versatility in a soft plastic bait. Its slim yet wide body design and four claws are engineered to naturally glide and wobble as it moves through the water. This design ensures they remain enticingly active longer than conventional baits. Its unique texture also provides a realistic feel, making bass hold on longer once they bite. Water clarity plays a big role in color selection but year-round you can’t miss when using go-to colors such as Chocolate Mint, Ox Blood, or 10w30 Synthetic beetles. The hyper-active swimming claws are designed thin with long-lasting durable non-salt plastic to make them come alive with the slightest movement. The Fresh Beetle offers an enticing 4-inch profile and is scented for complete and total attraction! You can rig these Beetles as a Jig/ Chatter Trailer, Flippin/ Punching, Texas Rig, Swing Jig, and Carolina Rig. Making the beetle beyond perfect in any weather condition year-round! |
| The Ned Rig stands out during tough fishing conditions when bass are less responsive to larger or faster-moving presentations. In extreme cold or heat, during high fishing pressure, or on calm, clear days, downsizing to a subtle soft plastic like a beetle or insect larva can make all the difference. The technique shines when worked slowly—dragged along the bottom or subtly hopped—to mimic small, easy prey. These quiet movements are often enough to trigger bites from inactive or cautious fish. It’s an excellent fallback when other methods fall short. Because it relies on finesse rather than flash or speed, the Ned Rig excels at fooling fish that have seen it all. It’s particularly effective during post-frontal conditions when bass often suspend near the bottom and become less aggressive. The compact profile of a Ned Rig also makes it a great choice for pressured public waters where bass are conditioned to avoid larger lures. It can be fished slowly and patiently, allowing anglers to thoroughly work an area without spooking nearby fish. When conditions are tough, this rig’s subtle approach can be the key to unlocking an otherwise frustrating day on the water.Using a stick-styled worm is the most tried and true ways to catch fish. We have a variety of 5-inch Worms to choose from but we just added new MidNight, Glow, and Ghost Worms! Our popular Wild Cherry Worms have been restocked as well. You can also experience our new wacky rigging kit while it’s ON SALE! The WACKY Pack offers our most popular colors and essential tools for wacky rigging. If you’re fast enough you might be able to grab the limited-release Pumpkin Spice Worm before it’s completely sold out along with some of our newest colors including the Brown Worm, Electric Chicken Worm, and Goby Wan Worm colors. The high-grade non-salt plastic they’re made from provides positive buoyancy and it even floats underwater! We also released new 6-inch Worms including Charmeleon, Rainbow TRT, Bone, Chocolate Mint, and Fire TGR — all available in 5 and 6-inch. We’ve also recently released new 8-count packs of worms available in Watermelon Red, Black & Blue, and Green Pumpkin. We also offer worms that have the unique ability to shift from one color to another. Scented for total attraction underwater. |
| Ned Rigs are especially productive around hard-bottom areas such as rocks, gravel, and points, where bass search for crayfish and other bottom-dwelling forage. They’re also effective near docks, bluff walls, and scattered wood, though care should be taken to avoid snags due to the exposed hook. While not ideal for heavy vegetation, they can be used along weed edges or isolated patches if you’re willing to occasionally clear off grass. The rig’s ability to stay in the strike zone and imitate natural prey makes it a top choice in open or semi-structured areas. Just be mindful of your surroundings and choose your casts wisely. Paying attention to bottom composition can dramatically improve your success with a Ned Rig, as these baits shine in areas where bass expect to find natural forage. Slowly dragging a soft plastic like a cray-styled bait or beetle along chunk rock or gravel creates a realistic presentation that can draw reaction bites. In open water, the rig can be used to target suspended or roaming bass by letting it fall naturally and maintaining bottom contact on long points or flats. Fishing it near vertical cover, like bluff walls or pilings, can also be highly effective when bass are hugging tight to structure. Always approach potential snag zones with precise casts and a slower retrieve to reduce hang-ups and keep your bait working longer.We have a wide variety of terminal tackle to choose from, but we’ve the Block Head Jig is perfect for pairing with compact baits like the HellaMite. Its mushroom-style head delivers a clean, natural presentation that stands up perfectly on the bottom and matches a wide variety of soft plastics. Built with a forged shank and an ultra-sharp Owner Super Needle Point Hook, it delivers excellent penetration and strength, making it a must-have for finesse anglers. The Offset Block Head Jig, offers the same proven shape but with a unique offset hook makes it the go-to choice for weedless Ned Rig applications in grass, rock, or brush. Its design allows you to fish finesse-style baits in heavy cover where traditional Ned Rigs would get snagged, unlocking access to fish-holding areas most anglers avoid. We also just release New Keep’em Fresh Bait Bags! These bags are the ultimate solution for anglers who need their gear to perform. Built like a tank, this bag is 20x stronger than regular zip bags and offers 100% waterproof protection with a rock-solid double zipper seal. Whether it’s for soft plastics, snacks, or your smartphone, this reusable and versatile bag keeps everything safe from the water, mud, and grime. Lightweight yet spacious, it fits snugly in your tackle box or backpack, making it perfect for your next trip. |
