| From the Suggestion Box |
| Whitewater Fishing adds the Beacon ¼ Zip Shirt based on pro staff and customer demand |
| MUSKEGON, Mich. (Februrary 19, 2026) – Whitewater Fishing introduced the Beacon Technical Hoodie in 2024. Since, the robust and purposeful midweight hoodie has become a mainstay for anglers across North America. Earning consistent 5-Star reviews, there haven’t been any bigtime suggestions about enhancing the hoodie.We have, however, been asked to add a similar top, but one without a hood. So, we’re pleased to introduce the new Beacon ¼ Zip Shirt. |
| Storm |
| Dropoff |
| “It’s a layering thing,” suggested Whitewater Fishing Merchandise Manager, Doug Veldhuizen. “They wanted Beacon performance, but without a hood, so you wouldn’t have stacked hoods after putting on rainwear.Maintaining the “fabric first” mindset, Whitewater stuck with the same ultra-soft, 4-way stretch, and breathable 288g polyester fabric as the hoodie. The premium material features finer and more uniform fibers than comparable garments, resulting in a smoother, softer, and more comfortable wearing fabric. The premium grade polyester also boasts excellent colorfastness and resistance to wear, tear, and abrasion. Internally, the Beacon ¼ Zip Shirt is fleece lined to deliver warmth and a superior feel against your skin. |
| 288g smooth polyester face for easy layering with a warm fleece interior |
| The ¼ zipper feature also means the shirt goes on and off with ease. Moreover, by unzipping, you can quickly dump unwanted heat. Construction-wise, a Lycra-bound collar and cuffs provide next-to-skin comfort, as do the Beacon’s flatlock seam assembly. And you’ll be certain to appreciate the shirt’s handy zippered chest pocket. Veldhuizen put a bow on it by mentioning the Beacon’s fashion-forward appeal. “It’s worth noting that the Beacon ¼ Zip is cool looking, too. Definitely a piece you keep on and wear to the pub or restaurant when you come to dock.” |
| Beacon ¼ Zip Shirt FEATURES:288g smooth polyester face for easy layering and a warm fleece interiorUPF 50+ sun protection1/4 zip design allows for quickly dumping excess heat2” collar for added coverage to keep your neck warmLycra-bound collar and cuffs for next-to-skin comfortZip-closure chest pocket is accessible when worn under a bibSmooth flatlock seams for comfort and easy layeringIdeal for wearing as midweight outerwear or layering up when the weather starts getting diceySIZES: SM – 3XLCOLORS: Storm and DropoffMSRP $79.99 |
