| New Gear. Big Names. |
| Flagship 2026 gear and Hall of Fame Honors headline high-octane showcase at the Bass Pro Shops World Headquarters |
| FOOTHILL RANCH, CA (April 14, 2026) – Anticipating the massive crowds of bass enthusiasts destined for the Bass Pro Shops World Headquarters in Springfield, MO, DAIWA is set to showcase its most technical lineup to date at the upcoming REDCREST Expo. From Friday, April 17, through Sunday, April 19, DAIWA will anchor the outdoor festivities at the BPS complex, offering a deep-dive into the precision engineering that defines their 2026 collection.The REDCREST activation serves as a primary showcase for DAIWA’s escalating technical tackle design. The booth will feature a comprehensive look at the newly released TATULA Elite baitcasting and spinning series—built to the exact specifications of the world’s top pros—alongside the high-torque RYOGA SV100 and 150 and the new crème de la crème STEEZ SV LT TW. These releases represent DAIWA’s ongoing mission to marry ergonomic comfort with bulletproof internal architecture, specifically designed to withstand the rigors of professional-level competition. |
| A Legacy of Retail PartnershipThe location of this year’s championship holds special significance. As the “Grandaddy of All Outdoor Stores,” the Springfield Bass Pro Shops remains the epicenter of the fishing world. DAIWA is proud to celebrate its long-standing partnership with Bass Pro Shops. This synergy between world-class manufacturing and the world’s premier outdoor retailer ensures that the highest level of tackle technology remains accessible to every angler who walks through the doors.To celebrate this partnership, DAIWA is offering REDCREST-exclusive deals on various rod and reel combos, XBRAID X8, and J-FLUORO. Additionally, select DAIWA purchases over $60 will include a free DAIWA/AFTCO hooded shirt, a collaboration that pairs the industry’s leading tackle technology with premium performance apparel. |
| The NEW 2026 TATULA Elite and Elite P/F are the hottest baitcasters on the water. |
| Celebrating ‘Tak’ and the Hall of FameThe weekend also marks a historic milestone as DAIWA celebrates the legendary Takahiro Omori. Known globally as ‘Tak,’ he is the first Japanese professional angler to be inducted into the Bass Fishing Hall of Fame. His induction is a testament to a career defined by grit, technical mastery, and an unwavering commitment to the DAIWA brand.While Omori is one of the 35 elites competing on Table Rock Lake this weekend, DAIWA has a specific wish for his schedule.“To make the weekend even better, we actually hope Tak isn’t in our booth signing posters,” joked Jake Ness with DAIWA. “If he’s not here, it’s because he’s fishing the final day for the trophy. Regardless of the outcome, the DAIWA family and fans everywhere are cheering him on.” |
| The Pinnacle of Competition: Table Rock LakeAs the outdoor industry converges on Springfield, all eyes remain fixed on the high-stakes drama unfolding on Table Rock Lake. REDCREST represents the zenith of the Major League Fishing (MLF) circuit, where the every-fish-counts format meets the highest level of professional pressure. With a scorable minimum of 2 pounds and the world’s top 35 anglers vying for a $300,000 top prize, the 2026 championship is poised to be a tactical masterclass. |
| DAIWA is proud to support the MLF platform, which continues to push the boundaries of competitive bass fishing through innovative live coverage and an unrivaled fan experience. Whether it’s the intensity of the SCORETRACKER® or the electric atmosphere of the Expo, REDCREST 2026 is where the future of the sport is written.See you in Springfield. |
| For DAIWA’s latest color catalog and/or information on DAIWA dealers in your area, call DAIWA’s Customer Service Department at 562-375-6800 or e-mail inquiries to: [email protected]. The URL for DAIWA’s web site is daiwa.us |