Exclusive articles:
Bass Fishing in Hot Weather!
During the early morning hours, bass often move into shallow flats near deeper water, taking advantage of the low light and cooler temperatures. Flats...
New colorways for Whitewater’s Rapids Fishing Shirts inspire confidence and elevate performance
Comfortable and Great Looking
New colorways for Whitewater’s Rapids Fishing Shirts inspire confidence and elevate performance
MUSKEGON, Mich. (July 30, 2025) – Even the most versatile...
Private Equity Gutted Surf Brands — Is Fishing Next?
Private Equity Gutted Surf Brands — Is Fishing Next?
Casey Shedd, President of AFTCO
The outdoor boom brought PE Capital. But it could strip our soul...
Bass in Hot Water: Why Summer Fish Act So Weird
When the thermometer hits 80°+, bass aren’t just being picky—they’re fighting to stay alive
Ever wonder why bass seem to disappear when summer heats up?...
Shaw Grigsby Announces Retirement from Professional Fishing Gainesville, Fla. Pro winds up Four Decade Hall of Fame Career
Gainesville, Fla. – July 23, 2025 –– Shaw Grigsby, a member of the Bass Fishing Hall of Fame and a professional angler for more...
