High Tech Magic
High Tech Magic
Advanced lure coatings from Mad Scientist Tackle disrupt the way tackle has been painted for decades
FINLAYSON, MN (June 26, 2025) – Mad...
Big Bite Debuts New Scentsation Fuzzy Stick
The Big Bite 4" Scentsation Fuzzy Stick is creepy, crawly, and killer on bass. Featuring “fuzzy” appendages that are designed to drive fish crazy,...
Beyond Polarization
Beyond Polarization
Hi-tech design, manufacturing, and performance define RLVNT eyewear as the leader in outdoors optics
FINLAYSON, MN (June 24, 2025) – The origins of RLVNT...
Meticulous Minnow Bait
Meticulous Minnow Bait
Sensational Ever Green series adds two new smaller sizes: Last Ace 45 and Last Ace 75 minnow baits
FOOTHILL RANCH, CA (June 23,...
Z-Man® Unleashes BFS-Enabled Bladed Jig
Z-Man® Unleashes BFS-Enabled Bladed Jig
New ChatterBait® MicroMax™ built to vibe with the Bait Finesse System
Ladson, SC (June 19, 2025) – The thrill of coaxing...
