Lowrance® ActiveTarget® 2 XL Wins NMMA Innovation Award at the 2026 Miami International Boat Show
at the 2026 Miami International Boat Show
MIAMI (February 12, 2026) – Lowrance®, a world-leader in fishing electronics, has been awarded a 2026 Discover Boating Miami...
We Want this Shirt on Your Back
We Want this Shirt on Your Back
Buy Any TATULA Rod or Reel and Get a FREE DAIWA / AFTCO Hooded Performance Shirt
FOOTHILL RANCH, CA...
Winter Jig Fishing Tips for Big Bass!
Cold water bass move less and tend to stay near bottom structure, making jig head choice especially important. Different head shapes control how a...
The Greatest Repurpose
The Greatest Repurpose
Whitewater Fishing’s Great Lakes Pro marvelously manages cold, wet, windy, and even icy conditions
MUSKEGON, Mich. (January 27, 2026) – To repurpose is...
Bass Fishing in Winter is EASY!
Winter bass fishing can be more predictable than other seasons. Cold water slows bass metabolism and reduces unnecessary movement, which causes fish to group...
