Monster Energy Partners with the American Bass Anglers

Athens, AL (November 25, 2019) – American Bass Anglers, Inc (ABA) announced today that Monster Energy will become the official and exclusive energy drink sponsor of the American Bass Anglers tournament trail and will be showcased at ABA Open Series, Team trail and Military Team events including all Championships.

“We are very proud to include Monster Energy to our sponsorship family, they are renowned for providing support to outdoor activities across the country and will be showcased at the Bass Pro Shops Open Series, Team Tour and Military Team event.  They will be onsite hosting tastings for our anglers at various events.”, said Morris Sheehan. “Monster Energy like fishing is more than an experience, it is a lifestyle.”

“We are very excited to partner with ABA and provide the tour with some of our signature Monster Energy Drinks as well as our brand-new innovation! “Unleash The Beast “, unless it’s a prize winning Monster!” said James “Prime” Rolfe, Senior Field Marketing Manager for Monster.

Most companies spend their money on ad agencies, TV commercials, radio spots, and billboards to tell you how good their products are. At Monster we choose none of the above. Instead, we support the scene, our bands, our athletes and our fans. We back athletes so they can make a career out of their passion. We promote concert tours, so our favorite bands can visit your home town. We celebrate with our fans and riders by throwing parties and making the coolest events we can think of a reality.

Some companies won’t let you have any gear unless you’re on the payroll. We’re all about our fans rockin’ the Monster logo the way they want – on hats, shirts, mx bikes, trucks, gear, or even on themselves. Our idea of a promotion isn’t giving away a TV you already got. Our promos offer exclusive VIP access, insane trips hanging with top musicians and athletes, and real gear like dirt bikes, snowboards and helmets.

In short, at Monster all our guys walk the walk-in action sports, punk rock music, partying, hangin’ with the girls, and living life on the edge. Monster is way more than an energy drink. Led by our athletes, musicians, employees, distributors and fans, Monster is… A LIFESTYLE IN A CAN!

About the American Bass Anglers
American Bass Anglers is committed to providing low cost, close to home tournaments for the weekend angler while offering an upward path for individual angler progression.  For more information about American Bass Anglers and all their bass tournament trails visit

American Bass Anglers is sponsored by: Bass Pro Shops, Triton Boats, Nitro Boats, Tracker Boats, Mercury Marine, MotorGuide, Garmin, T-H Marine, Abu Garcia, Berkley, Lucas Oil, Engel Coolers, Maui Jim and Power-Pole.


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