I can remember when I first started buying my own fishing tackle as a child. It was really overwhelming—especially when it came to soft plastics. I often found myself buying the craziest shapes I could find because I figured the more wiggly and expensive they were, the more fish they’d catch. Before I knew it, I was one broke, scrawny and frustrated young fisherman.

It’s funny how my experience has changed things, though. I’ve now caught some of my biggest bass on the simplest soft plastic baits you can imagine. If you were to look in my boat these days, you’d probably be surprised by the relative plainness of my soft plastics collection.

I’ve had an opportunity to fish with the Reins Punching Predator for the past several months. It’s not the sexiest-looking bait you’ll find. It doesn’t have a bunch of appendages and it doesn’t come in flashy packaging. But it’s simplistic design incorporates some really interesting design features that make it a legit flipping and pitching bait.

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