Product News Chasing the Blow-Up
Chasing the Blow-Up A field-tested game plan for reading conditions, working structure, and triggering vicious topwater strikes as summer bass fishing hits its final…
Whitewater
Product News 
Product News This Monkey Feels Like Heaven
This Monkey Feels Like Heaven Whitewater Fishing and Fish Monkey drop the Pro365 Guide Glove — a field-proven design engineered for anglers who don’t…
Product News Performance Meets Striking Aesthetics
Performance Meets Striking Aesthetics Whitewater Fishing introduces the FINESSE Hybrid Jacket—a sharp, adaptable layering piece engineered for core warmth and supreme mobility in changing…
Product News Outsmart the Sun
Outsmart the Sun Whitewater redefines the performance hoodie with the natural, sweat-wicking power of the Slipstream Bamboo Hoodie MUSKEGON, Mich. (June 24, 2026) –…
Product News Brands Drop New Technical Collab
Brands Drop New Technical Collab The outerwear specialists at Whitewater® Fishing partner with the handwear experts at Fish Monkey® to launch three co-branded performance…
Product News Fabric First, Fishing Second
Fabric First, Fishing Second Whitewater redefines the performance hoodie with the natural, sweat-wicking power of the Slipstream Bamboo Hoodie MUSKEGON, Mich. (June 12, 2026)…
Product News No Bulk. No Restrictions. No Excuses
No Bulk. No Restrictions. No Excuses Whitewater® Fishing Great Lakes Pro suit sets the industry benchmark for elite raingear with an unrestricted athletic fit…
Product News The New Default
The New Default Forged in the technical gap between stiff workwear and flimsy athletic gear — Whitewater Fishing’s Prevail Pant has transitioned from a…
Product News The War on UV
The War on UV From merino to bamboo, Whitewater® Fishing redefines on-water protection to keep anglers out of the heat and in the hunt…
Product News The Tactical Tweener
The Tactical Tweener Revisiting Whitewater® Fishing’s Tamer™ Jacket and Bib – high-density softshell technology delivers the perfect balance of windproof protection and athletic mobility…