Wednesday, June 12, 2024

LEER, the Leader in Truck Caps, Sponsors Alabama Bass Trail, Others

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LEER, the Leader in Truck Caps, Sponsors Alabama Bass Trail, Others

ELKHART, Ind. — LEER®, North America’s leading manufacturer of fiberglass truck caps, and supporter of fishing’s “LEER Cover Cash” bonus program, recently announced its sponsorship of four of America’s most competitive bass fishing trails, including Alabama Bass Trail, American Bass Anglers 100% Plus team trail, Bass Champs and Priority Automotive James River Team Series.

“Our premium truck caps and tonneaus are built in three facilities located in Pennsylvania, Indiana and California by the same kind of dedicated American hands that grab a baitcasting or spinning reel on the weekends to compete in top regional tournaments,” said Kevin Page, vice president of sales, marketing and business development for LEER. “Given the huge percentage of tournament anglers that drive trucks, our desire to expand our support of their sport makes great sense,” added Page.

“This is the first year we have worked with LEER and we are excited to have them join our team,” said Chad Potts, President of Bass Champs. “They understand the needs of anglers, and produce an American-made product that our trail’s competitors can trust. We look forward to a successful relationship for years to come.”

In addition to LEER being official sponsors of ABT, ABA, Bass Champs and the Priority Automotive James River Team Series, the pockets of participating anglers in those trails will benefit most directly from LEER’s “Cover Cash” program. Anglers who purchase or already own a LEER truck cap or tonneau can sign up for “Cover Cash” for free at LEERCoverCash.com, or by calling Kristie at (918) 742-6424. Once signed-up, the highest finishing LEER participant in any of the LEER approved tournaments will earn a cash bonus ranging from $150 to $1,000.

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