Dial In the Strike Zone
Combining Saltist levelwind performance with line-counter precision, the Saltist® Levelwind Line Counter reel zeroes in trolling depth for increased efficiency...
Tulsa, Okla. – Lowrance®, a world-leader in fishing electronics since 1957, announced today that Lowrance pro angler Jimmy Washam claimed the Major League Fishing...
Tulsa, Okla. – Lowrance®, a world-leader in fishing electronics since 1957, officially unveiled its Lowrance app this week including a set of new premium...
New Low-Profile Flagship Baitcaster, the Unparalleled Steez CT SV
Designed in America and precision built in Japan, this super-smooth lightweight powerhouse is a technological marvel...